We had projected our Q4 revenue to be INR 50 crores. I am glad to state that we are confident of achieving that by the end of this quarter, which is Q4. What is significant here is that projection of Q4 revenue of INR 50 crores was made in the beginning of the year when our revenue was to the tune of around INR 14 crores. The point that I’m trying to make is that in a very short time, our team has been able to demonstrate not only exponential growth but also the maturity to project and achieve. – MR. ASHISH DEORA, FOUNDER AND CEO
Stock Data:
| Ticker | NSE: AURUM & BSE: 539289 |
| Exchange | NSE & BSE |
| Industry | SOFTWARE & SERVICES |
Price Performance:
| Last 5 Days | -1.20% |
| YTD | -12.94% |
| Last 12 Months | -12.69% |
Company Description:
Aurum Proptech Ltd is an Indian technology-enabled real estate services company that offers Software-as-a-Service (SaaS) and Realty-as-a-Service (RaaS) solutions to developers, brokers, and property buyers. The company has an active customer base of approximately 250 B2B SaaS customers and more than 7,000 RaaS customers across 46 cities and towns in India. Aurum Proptech’s platforms hosted more than 30,000 potential buyers, 5,000-plus brokers, and channel partners in the past quarter, enabling the distribution of residential projects of 350-plus developers. The company has seen significant traction in its co-living RaaS offering and has launched a premium co-living cohort called HelloWorld Select, expanding its target customer base.
Critical Success Factors:
- Aurum PropTech’s strength lies in their impressive revenue growth and their ability to project and achieve their targets. The projection of INR 50 crores in Q4 revenue made at the beginning of the year, when their revenue was only INR 14 crores, demonstrates their exponential growth and maturity. This is a testament to their execution discipline and validates the growth of the PropTech sector as a whole. The fact that they are confident in achieving this target shows their focus on delivering technology, capital and services for real estate consumers and developers. They are constantly innovating and analyzing data to integrate it with various services for the benefit of their consumers, which is a challenge that they are determined to overcome.
- Aurum PropTech is also creating sectorial knowledge and leadership. Their brand tagline of “Future Ready” encapsulates who they are and what they stand for. This brand positioning will increase their recall value and achieve benefits of scale across their various products. Additionally, they have launched the Aurum Entrepreneur-in-Residence program, which will create necessary engagement with young entrepreneurs. This program will enable them to learn and share knowledge with their customers and stay ahead of the curve in the fast-changing PropTech sector. Overall, Aurum PropTech’s focus on innovation, execution discipline, and creating sectorial knowledge and leadership positions them well for continued growth and success.
- Aurum Proptech’s strength lies in its extensive and rapidly growing customer base. With approximately 250 B2B SaaS customers and more than 7,000 RaaS customers, Aurum Proptech’s services cater to developers across 46 cities and towns in India and are consumed in 15 cities across the country. The company’s tech platforms also hosted more than 30,000 potential buyers during their buying journey in the past quarter, along with 5,000-plus brokers and channel partners. This network effect of Aurum Proptech ecosystem is expanding and will continue to grow bigger, allowing the company to provide innovative solutions and expand its offerings. Aurum Proptech is also making strides in the co-living RaaS offering with the launch of HelloWorld Select, a premium co-living cohort that expands its target customer base and upsells to existing tenants who wish to upgrade to a more premium co-living facility.
- Aurum Proptech’s investment finance cluster is also a significant strength, with Integrow Asset Management garnering further fund commitment of INR 100 crores to take the total commitment to INR 205 crores. With a strong pipeline of investors, the company is looking to have a commitment of INR 300+ crores by March 2023. Additionally, Sell.do, the real estate SaaS CRM product, continues to be the market leader in India with 6,600 plus licenses. BeyondWalls, the company’s digital marketing and broker aggregation solution for developers, has quickly scaled up since its launch in February 2022 and started generating revenues in Bengaluru and Mumbai. With a focus on building and growing its SaaS and RaaS products across various clusters, Aurum Proptech is set to continue its exciting journey in the upcoming quarter.
- In conclusion, Aurum PropTech Limited has demonstrated impressive growth in a short period of time, and they are on track to achieve their Q4 revenue target. Their revenue growth momentum shows their execution discipline and validates the growth of the PropTech sector as a whole. Their strategy of delivering technology, capital, and services for real estate consumers and developers, along with their focus on innovation and creating sectorial knowledge and leadership, makes them a strong player in the industry. With their brand tagline of “Future Ready” and the launch of the Aurum Entrepreneur-in-Residence program, Aurum PropTech is well-positioned to continue delivering value to their stakeholders for years to come.
Key Challenges:
- One potential risk for Aurum PropTech is the competitive landscape. As the real estate sector continues to be transformed by technology, there is likely to be an increase in competition from both established players and new startups. In addition, the company’s success in the SaaS and RaaS markets may attract larger, better-funded competitors who could outspend Aurum in terms of marketing and research and development. The company will need to remain vigilant and continue to innovate to stay ahead of the curve.
- Another concern for Aurum PropTech is the potential for market saturation. While the company has achieved impressive growth in terms of its customer base and revenue, there is a risk that the real estate market could become saturated with tech solutions. This could lead to a slowdown in growth and revenue for Aurum as customers become more discerning and competitive pressures increase. The company will need to continue to focus on differentiation and providing value to its customers to avoid being commoditized in the market.
- Lastly, there is always the risk of economic downturns and disruptions to the real estate market. While Aurum PropTech has shown resilience in the face of market turbulence, economic downturns can significantly impact the real estate industry, leading to lower demand for the company’s products and services. The company will need to remain agile and flexible to adapt to changing market conditions and potentially diversify its offerings to mitigate this risk.