CarGurus, Inc. (NASDAQ:CARG) Q3 2019 Earnings Conference Call - Final Transcript
Nov 05, 2019 • 05:00 pm ET
with your question.
Hey, guys. Thanks for taking our questions. Just a follow-up on the new brand advertising. Can you give us a sense of the size and scope of that campaign and how it compares to prior campaigns you've done, just in terms of the dollars invested?
Hey, Derek, it's Jason. No, we don't break out our spend by discrete channels like that or discrete campaigns. I would say, what little color I would give on it is that, we're increasingly emphasizing to consumers how we're different. And we think that we're quite different as hopefully everyone in this call understands from a business model perspective, in a consumer experience and dealer experience perspective. But we also recognize that that's not always obvious to people who haven't shopped for a car in the last few years. And so, we're increasing the -- we're putting that more into relief in our latest campaign.
Okay, got it. And then, can you just shed any more light on the free cash flow performance during the quarter? Just look like that was a nice step up from prior quarters. I'm wondering if there's any puts and takes there, if that's a good run rate to think about going forward. Thanks, guys.
I would say, rarely is a single quarter, especially from a cash flow perspective, good to use for run rate purposes, a fair amount of it is timing with some of our larger accounts payable. So, I would look at it over a number of quarters. And -- yeah, I would look at margins -- segment margins as the better barometer for run rate. And even that can be tough on a quarterly basis because of the timing of some of our marketing spend given shopping patterns. You can expect consistency with the share -- net share settling we're doing and our capex is pretty predictable. So, I'd stop there.
All right. Great, guys. Thanks for all the commentary.
We have reached the end of our question-and-answer session. And I would like to turn the call over back to Langley Steinert for any closing remarks.
So thanks to everyone for dialing in this evening. I appreciate your questions and thanks for your continued interest in CarGurus. Good evening.
[Operator Closing Remarks]