FlexShopper, Inc. (NASDAQ:FPAY) Q4 2018 Earnings Conference Call Transcript
Mar 12, 2019 • 10:00 am ET
H. Russell Heiser
months of the revenue from all of those holiday originations. However, the fourth quarter does show approximately 50% of the full year's marketing expense. In other words, lower revenue representation, plus higher seasonal marketing expense results in reduced EBITDA in the fourth quarter.
On the other hand, the first quarter strongly benefits by recognizing a full quarter of the revenue from the holiday originations and historically has the lowest quarterly marketing spend of the year. In other words, full revenue representation of holiday leases and seasonally lower marketing expense will produce a large portion of the EBITDA for the full calendar year. As you might expect, the second and third quarters fall in between the extremes represented by the first and fourth quarters.
Here's Brad for some final thoughts.
Thanks, Russ. In closing, we believe 2019 is a pivotal year for the Company, one where we've balanced growth with achieving our guidance and delivering on top line and bottom line results. We believe our focused omnichannel growth strategy and scalable model combined with prudent management will ensure long term sustainable and profitable growth.
With that, we'd be happy to take your questions. Thank you.