Acxiom Corporation (NASDAQ:ACXM) Q3 2015 Earnings Conference Call - Final Transcript

Feb 04, 2015 • 04:30 pm ET

Previous

Acxiom Corporation (NASDAQ:ACXM) Q3 2015 Earnings Conference Call - Final Transcript

Share
Close

Loading Event

Loading Transcript

Presentation
Operator
operator

Good afternoon ladies and gentlemen, and welcome to the Acxiom Fiscal 2015 Third Quarter Earnings Conference Call. At this time, all participants are in a listen-only mode. Later, we will conduct a question-and-answer session and instructions will follow at that time. (Operator Instructions) As a reminder, this conference call is being recorded.

Executive
Lauren Russi

Thank you, operator. Good afternoon and welcome. Thank you for joining us to discuss our fiscal 2015 third quarter results. With me today are Scott Howe, our CEO and Warren Jenson, our CFO.

At this time, I'll turn the call over to Scott Howe.

Executive
Scott Howe

Thank you Lauren. Good afternoon and thanks for joining us. I would like to begin today by providing an update on the continued momentum of AOS and LiveRamp and discuss their integration in more detail. Next I will dive into our core Marketing and Data Services businesses and outline what we believe is working and where we are focusing our efforts in the coming months and throughout the next fiscal year.

Executive
Scott Howe

Finally within that discussion, I will share how we are organizing for greater success before turning things over to Warren. First AOS and LiveRamp. I am very pleased with the progress made in the third quarter, both with respect to product integration and our continued sales momentum. Over the past several months, we made tremendous strides integrating the best features of both AOS and LiveRamp to create a single, more effective, open and neutral connectivity platform. We have always believed that the explosion of new data streams, proliferation of innovative marketing applications and overwhelming complexity of managing functions like recognition, connectivity, permission and security creates a new opportunity within the marketing world.

Well before our launch of AOS, and later acquisition of LiveRamp, we believed Acxiom could be the industry open standard that emerged to help the entire marketing ecosystem safely and responsibly connect data across the growing number of channels and marketing applications.While Acxiom has established itself as a leader in connecting customer data to top premium publishers, LiveRamp had established a leadership position in connecting data to the programmatic advertising ecosystem.

The difference in go-to-market has created the opportunity for an exceptional combined product.In the coming months, we will be rolling out a combined connectivity product that marries the best features of both solutions, bringing marketers all of LiveRamp's onboarding capabilities, including best in industry reach, access to over 130 partner integrations and a simple to use interface, all of AOS' deep integration with top publishers such as Facebook, Twitter, Yahoo! and Microsoft, as well as leading addressable TV providers; a best-in-class approach to privacy and security, leveraging Acxiom's Safe Haven technology, improved matching using Acxiom's AbiliTec technology, and initial support for expansion into international markets.

Migration will occur within the next 12 months for most of our clients and we intend to do this in such a way that every customer gets upgraded functionality as the time of their migration. The combined product will be managed by our LiveRamp business unit,