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Joseph Altobello of Raymond James asks about the ROI on advertising. $IPAR said in this environment a significant uptick on investment in promotional advertising is required, especially when trying to launch a new product. Last year $IPAR spent about 18% of sales in the SG&A line on advertising and so far this year the company is at around 21%.
$PYPL jumps 6% in after hours on strong results. I am bullish on this stock.
$TSCO stock remained active in the after hours trading and rose more than 2% after the retailer posted better than expected 1Q17 results.
Instagram has reached 700 million monthly active users. Looks like it will hit 1 billion soon. That would make it $FB’s fourth billion-user platform.