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Oliver Chen with Cowen asks about awareness of brand execution and experience in appliances. $JCP said in its pilot it tested TV, pre-print, digital, in-store signing etc. So from the pilot, $JCP got an understanding of what will resonate. The challenge faced is, until it's fully rolled out, it's difficult to market on a national basis.
$BABA seems to be on a roll! But increasing its yearly sales outlook from 48% to 54% seems over-expectation from the company's part, doesn't it?
$JNJ down 2% in pre-market trading. Earnings beat expectations, but sales disappointed. Johnson is cautious on its outlook. How it will perform in the future?